5 Time Saving Strategies for Social Media Success!


time managment clock calendar iStock 000020311346XSmall 5 Time Saving Strategies for Social Media Success!


How many times do you get sucked down the social media hole when you think you will just check in to see what everyone is up to then you find yourself two hours later and you have not even updated your own post?  Saving time on social media is key if you want to escape time wasters and time suckers. By setting up a system you can avoid many of the distracting games, gossip, and pitfalls that pull you into to the timewasting cycle of social media. It’s fund to play games, but not while you're at work. Even though you don't have a boss looking over your shoulder, the time wasting will catch up with you if you don't get a handle on it quickly.

 1. Plan for Social Media Success – Before you hit the road on a cross-country trip you more than likely plan your route or use your GPS to get you to your destination.  Having a social media strategy is your road map to social media success.  If you have no road map to your destination you're not likely to make it. Success comes from strategic and thoughtful planning. To save yourself a lot of time and money it is best not to set out blindly for a hit or miss effort.  Instead, make a plan and stick to it.  Be sure you to have the flexibility to make adjustments as needed.

 2. Automate, Automate, Automate! – To be social media savvy you must automate to save time. Automation is a great tool to systematize your processes.  Why keep doing things over and over again when you can just set it and forget it.  There are great tools you can use to schedule many tasks for automation such as new posts, new articles, new information and new tips across social media platforms. Automating your tasks enables you to use your social media time more wisely by actually connecting and communicating with your potential clients instead of pushing information to them.

 3. Use your calendar – Automation helps you manage your time better.  Use your calendar to schedule your social media time to be social…Imagine that!  When you automate tasks like updates of blog posts you can actually spend time interacting and getting social with your friends, family and clients.  You can actually read direct messages and re-tweet great information and participate in the social media fun!  Remember, you must put it on the schedule and then stick to it!

 4. Outsource – Imagine having someone assist you with all aspects of your social media.  How much time do you think that would free up?  Yes, you can outsource a lot of aspects of social media. A social media manager can help you with strategy and monthly management and help set up automation and help you grown your following.  A virtual assistant can help with day-to-day tasks that you need in your business.  A virtual assistant can assist with administrative tasks and even forward you direct messages that are more relevant for you to address. You can then turn around and address this information in a blog post or newsletter.

 5. UNPLUG — You read that right. There is no need to burn yourself out trying to keep up 24/7.  When you are finished with business for the day, turn off social media.  If you have to really focus on other work projects, unplug from social media.  Whatever you do don’t open up your social media platforms until it is on the schedule to complete this task.  It will only serve as a distraction from your money making tasks and keep you from accomplishing your goals.  Thank goodness you automated your tasks so that way you will not have to be on social media all day.  You just pop in from time to time with a live update.  Utilize your automation tools and RSS feeds to monitor your social media.

 Like every well thought out road trip, with proper planning, implementation and perseverance your social media efforts can and will pay off to bring you more traffic, more friends, more followers, more connections, more business, and more success than you ever thought possible. Monitoring and controlling your time is key since it is such an important asset.  Instead of monitoring social media all day implement these strategies or work with a social media strategist who can do it for you so you can do other things that earn you more money.  Utilize social media tools and resources to help you be social media savvy!  

Share with me below which strategies you use to save time using social media.  I look forward to hearing from you!  


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Dr. Sarah David is the Founder of Social Savvy Sarah…A Personal Branding and Social Media Consultancy Providing Social Media Strategies to Build Your Brand and be Socially Savvy! She works with a World-Class Team to provide a "One-Stop Shop" whether you are a "Do-it-Yourselfers" or need "Done for You" services for all of your social media needs. From Fortune 500 corporations to institutions of higher education, entrepreneurs or professionals looking for career advancement, we will help you Build Your Brand and be Socially Savvy!   To learn more sign up for her free exclusive personal branding and social media marketing updates at http://www.socialsavvysarah.com.


20 Responses to 5 Time Saving Strategies for Social Media Success!
  1. Sherie
    June 20, 2012 | 6:20 pm

    Sarah, I so agree with you that it is important to unplug. It is far too easy to get burned out by trying to stay on top of everything, all the time, in social media. I like the idea of automating some of it…will have to implement that! Thanks for the great post!
    Sherie recently posted..Are You Playing an Excuses Game?My Profile

  2. Lorii Abela
    June 21, 2012 | 4:11 pm

    Great tips, Sarah!.. Especially number 5. We definitely need a break with all these social media stuff. Thanks for sharing.
    Lorii Abela recently posted..6 Tips to Choose the Best Place for the First DateMy Profile

  3. Rhonda Uretzky
    June 21, 2012 | 4:46 pm

    Unplug, automate, outsource – these three speak to my heart. Hootsuite here I come. I resisted it for a long time because it seemed that it takes the immediacy out of social media – but without it, I am not present at all! Got a good VA to recommend to me?

  4. elizabeth Maness
    June 21, 2012 | 7:59 pm

    I have to get the outsourcing going !! There are somethings that just take up too much of my time that I could spend more productively!

    • Dr. Sarah David
      June 24, 2012 | 9:07 pm

      I agree Liz! Let someone else do it that loves it and has the expertise to do it for you! Thanks for your comment.

  5. Traci Woodside
    June 21, 2012 | 9:14 pm

    Great article, thank you!!

    • Dr. Sarah David
      June 24, 2012 | 9:08 pm

      My pleasure Traci, stop by any time!

  6. Susan Preston
    June 21, 2012 | 11:30 pm

    Thank you for some great tips, Sarah!  I too, love #5 especially.. I will be sure to share these!

    • Dr. Sarah David
      June 24, 2012 | 9:08 pm

      Thanks so much Susan! I am so glad you found the tips helpful.

  7. Sue Graber
    June 22, 2012 | 12:25 am

    Great article Sarah.  The one that hit me the most was "UNPLUG" — I know that it's so important to have balance and by using your other tips — planning, automating and using your calendar…makes it easier to not have to live at the computer!!  Love anything that allows you to schedule automatically!   Thanks for the tips!

    • Dr. Sarah David
      June 24, 2012 | 6:25 am

      Sue, yes unplugging is certainly important for our well-being. Thanks for your comments!

  8. Edmund Lee
    June 22, 2012 | 12:39 am

    Hey Sarah!  Love the graphic below your blog post =)  For me, I've found that having a VA or having a team helps out with the daily tasks that I don't necessarily have time for.  That frees up time for important interactions/conversations and focusing on the strategic aspects of my business.

    • Dr. Sarah David
      June 24, 2012 | 6:27 am

      Thanks Edmund! I certainly do agree that knowing when and how to outsource is critical to allowing us to get it all done.

  9. denny hagel
    June 22, 2012 | 10:07 am

    "When the student is ready the teacher will appear!" This article has been 'teacher' for me today…I MUST learn to UNPLUG!!!! Thanks so  much for such an important reminder!!!

    • Dr. Sarah David
      June 24, 2012 | 6:28 am

      Denny, my pleasure and thanks so much! I am glad you found it helpful.

  10. Mandy Edwards
    June 22, 2012 | 11:28 pm

    Great tips!  I just wrote an article about time management tips and mentioned a few of these!  We must have been on the same wave length that day!

  11. Theresa Cifali
    June 23, 2012 | 5:22 pm

    Great job, Sarah.  I am guilty of struggling with the "unplug" part.  I'm actually sitting the the doctor's office with my daughter…she's playing on my iPhone…I'm commenting on blogs!  :)  It is really hard to walk away sometimes, but you're right.  Getting burned out can happen pretty quickly.

    • Dr. Sarah David
      June 24, 2012 | 9:12 pm

      Thanks Theresa, I hear you! I call myself multi-tasking but sometimes find that waters down my focus. I do think activities you can do while waiting is a good use of time. It is important to listen to your body and unplug as needed. You can give more to others when you are rejuvenated yourself. Thanks for your comments!

  12. Sara Nickleberry
    June 26, 2012 | 2:11 am

    Awesome tips as usual Sarah! I think automation has been key for getting more exposure for my blog. It's absolutely necessary. Thanks for the post!

    • Dr. Sarah David
      June 28, 2012 | 6:30 am

      My pleasure Sara! Yes, automation can help us be more efficient in serving our customers. Thanks for your comments!

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